Google Assistant Now Has 500 Million Users Worldwide

Today we have news from google that 500 million people are now using Google Assistant across smartphones, TVs, smart home devices, and other gadgets.

That figure represents the number of people using Google Assistant each month, a metric that Google has never previously revealed. While 50% billion is a considerable number of monthly users, and current data explains Google Assistant is trailing behind Apple’s Siri and Amazon’s Alexa.

According to the study past Google Assistant, month reports hold 9% of the virtual assistant market. In comparison, Apple’s Siri holds a 35% market share worldwide. Though it’s important to keep in mind market share takes into account just the install base, not how many people are using the virtual assistant each month.

Another study, google reveals in August 2019, that shows Google trailing behind Amazon in smart speaker market share. If anything, these numbers come under Google’s favor, because it means there is huge room for growth. The number of monthly active users could be tremendously years to come.

In the future, we can see new features in Google Assistant
Google also announcing that they are going to add some new features coming to the virtual assistant later this year.

Here we have a rundown of new features on the way:

  • Longform reading: In future Google Assistant can read articles out loud with a simple command such as “Hey Google, read this page.”
  • Scheduled Actions: who are using Google Assistant can ask to perform a specific task at a certain time of day, such as turning the lights on in the morning.
  • Sticky Notes: In Google Assistant, the most important thing on smart displays will be able to post sticky notes with a command such as “Hey Google, leave a note.”

Finally, we have an update from Google that Google Assistant’s interpreter mode will be expanding globally to airports, banks, and other businesses. That’s sure to boost the Assistant’s monthly active users and install base even further.


Suuda Siva Nandini